Ungoogleable means that something cant be found in any search engine. That's why google forced Sweden to remove the word from its new word list.
On a yearly basis, Sweden publishes 10 news words that have been popular in the publics mouth. one of those words was ungoogleable. After the show, google emailed the Council citing brand protection. not to cause any problems, Sweden removed the word from the word list.
The language council in Sweden asked: "Who decides language? We do, language users. We decide together which words should be and how they are defined, used and spelled."
And in response a Google spokesman said: "While Google, like many businesses, takes routine steps to protect our trademark, we are pleased that users connect the Google name with great search results."
